Brandon Roy is a shooting guard for the NBA Portland Trail Blazers. He was selected sixth in the 2006 NBA Draft. Roy won the NBA Rookie of the Year Award for 2006-2007. His nickname is "B Roy". Ad from 12/08.

Rudy Gay is a shooting guard for the NBA Memphis Grizzlies. 12/08.

Deron Michael Williams is a point guard with the NBA Utah Jazz. His nickname is "D-Will." He is also a former collegiate player for the University of Illinois, born June 26, 1984 in Parkersburg, West Virginia. 12/08.

From August 2010.

From August 2010.

"Hyperdunk 2.0 is here, and the first three colors hit Foot Locker in July, August and September. The new model is called Hyperize and it’s an ultra-light Hyperdunk. It utilizes the same lunar foam mid-sole, and flywire mid-foot support system, but it seems the theme of the update was “streamline.” There’s less flywire across the upper in a different zig-zagging pattern, and the mid-sole went on a diet." --Foot Locker Blog. Ad from August 2009.

"Inspired by the 1992 film White Men Can’t Jump, this pack consists of two fresh Hyperize colorways. One pair, drawing inspiration from Wesley Snipes’s character Sidney Deane contains a primarily black upper with multiple laser blue and red details throughout the base. If you recall, Sidney Deane’s basketball gear contained plenty colors on the Venice Beach playground. In addition, Woody Harrelson’s character Billy Hoyle is represented by the predominately white Hyperize." --NiceKicks.com. Ad from August 2009.

Nike Basketball along with Footlocker have come together to create the Hyperizers made up of Fog Raw (Rashard Lewis), Velvet Hoop (Kevin Durant), Chief Blocka (Andre Iguodala), and Ice-O (Mo Williams). Ad from August 2009.

Music "Don't Criticize" features DJ Quik. Ad from August 2009.

From August 2010.

From August 2010.

From September 2011.